Some 502 young people died in 2023, according to official statistics, the second lowest number since 2010, apart from in 2020.

“Sam is a unisex diminutive that can refer to either Samuel or Samantha. It is also close to the expressions ca m’va and ca m’dit [‘It suits me’], and borrows the first letters of samedi [Saturday – a hint of weekend partying].”

A designated driver (conducteur désigné) is colloquially known as ‘Sam’ in France – the identity given to a fictional character introduced in a 2005 government campaign to curb drink-driving.

Introduction Monitoring systems Haier UCool Pro 4G PT100 Wireless Monitoring packages from Wolflabs.  The external temperature sensor measures the temperature, records and stores the measured temperature values automatically, transmitting them to the UCool EMS platform via the mobile network, allowing for remote monitoring of temperature sensitive products in real time.

However, recent TV campaigns have dropped the ‘mask’ to focus on the real faces of people who take turns to look after their friends for the night.

“Sam: the one who drives is the one who does not drink” was the accompanying slogan, and you will still hear people in France say “I’m Sam tonight” to denote an evening of sobriety.

The campaign was inspired by an earlier one in Belgium based on a character called Bob, and was aimed at 18 to 24-year-olds, the demographic most affected by deaths from drink-driving.

Introduction Haier Biomedical YDZ-100/1.5 and YDZ-240/1.5 liquid nitrogen storage tanks from Wolflabs. The Haier Self-Pressurization Series features a protective operating ring and universal caster design, for easy operation and movement and is designed with durability and safety guaranteed. Designed using high-strength, corrosion-resistant stainless steel for harsh environments. The user can access in real-time the status and liquid level of the supply vessel with level alarms for added security.

Introduction Haier DG-65Z04-10A and DG-65Z04-10AR freeze dryers from Wolflabs.  Applicable to biological research, medical laboratories for drying of biotechnological and pharmaceutical products, e.g. tissues and tissue extracts, bacteria, vaccines, and sera, also suitable to food research, chemical industry and other related scenarios for efficient lyophilization of samples.

Road deaths steadily declined from the 2000s to 2010s, with the annual total plateauing at around 3,000 to 3,500 since 2013, except during the pandemic.

Features and benefits - Multiple alarms ensure the safety of the stored samples - Adjustable shelves to facilitate and customize storage space - Low noise - Environmentally-friendly - Energy Saving Hydrocarbon Technology - Superior uniformity

Pierre Nabhan, director of brand consultancy agency Joosnabhan, which came up with the moniker, said: “The name Sam stood out because it applied to several situations in daily life.

Features and benefits - Low LN2 Consumption - Digital Level Indicator - All models have four casters, safe and easy mobility - Designed to ensure safety and security of LN2 supply

Features and benefits- Plug and Play Technology - Two replaceable PT100 temperature sensors - Built-in ambient temperature and humidity sensor - Supports 2G/4G GSM transmission - Built-in sound and light alarm - USB data export (up to 30 days) - 10-day rechargeable battery life

Mixing alcohol and drugs with medication was also a major factor, and ‘drivers are taking more risks’, a road safety association states

Seven of the 12 children on bikes were injured, sparking new calls for older people to have to face medical checks to keep driving

Features and benefits - LoRa wireless ad hoc network communication technology, strong adaptability - Smart gateway with backup battery, supports data breakpoint with continued transmission - Powered by battery, the battery life is more than 1 year - Real-time display of measurement data - Can achieve the monitoring of cold room door, warehouse door and other door body open-close usage activity - Can monitor whether the power supply of the public grid is at normal capacity

Introduction Monitoring systems Haier UCool LoRa 4G Wireless Monitoring packages from Wolflabs.  Using 433mHz LoRa communication, multiple sensors record data and transmet back to a central gateway, which then communicates to the UCool EMA platform using the mobile network, allowing for remote monitoring of equipment - even in areas with poor network coverage.

Introduction Haier Biomedical DW-40L418D, DW-40L298J and DW-40L528D freezers from Wolflabs. The -40℃ biomedical freezer models offer a large capacity storage space with rapid cooling. Integrated design of cold shelf and evaporator provides additional refrigeration efficiency. Designed to store vaccines, blood plasma and many other biological materials. Installations can be found in research institutions and clinical sites in the life science, pharma, biotech, medical and electronics sectors.

You might be surprised to hear a French person refer to themselves as ‘Sam’ for the evening (especially when their name is Jacques). We explain why.

Features and benefits - Rapid sublimation speed and high drying efficiency - IoT real-time management - Automatic parameter storage - Multiple alarm functions